| 5分鐘摘要 |
感謝您對大師輕鬆讀的愛護，並且全力支持您合理地使用我們為您精心編製的內容。希望未來可以提供您更方便更友善的服務。
感謝您對大師輕鬆讀的愛護，並且全力支持您合理地使用我們為您精心編製的內容。希望未來可以提供您更方便更友善的服務。
| MAIN IDEA |
感謝您對大師輕鬆讀的愛護，並且全力支持您合理地使用我們為您精心編製的內容。希望未來可以提供您更方便更友善的服務。
感謝您對大師輕鬆讀的愛護，並且全力支持您合理地使用我們為您精心編製的內容。希望未來可以提供您更方便更友善的服務。
「十多年前，克雷頓．M．克里斯汀生寫了《創新的兩難》這本書，說明新創公司為何總是能以創新顛覆既有的商業模式，擊敗根基穩固的大企業。這印證了我們原本就了解的道理：求取未來發展，不只是要改善現有的事物，更要有足夠的膽識，進行大幅、全面、劇烈的改變。基於這些觀念，我創設了Salesforce.com，宗旨是要以不同方式來經營企業軟體這個領域。
在當時，企業要花費數十萬美元購買應用軟體，還要花數百萬美元安裝，而且維護起來昂貴又麻煩。我們想要善用網際網路這個嶄新的平台，透過像亞馬遜網路書店一樣使用方便的網站，提供價格低廉的企業應用軟體。我們必須跳脫既有的框架思考，一方面來說，我們將不再走套裝軟體的老路，而一方面來說，當時沒有人以訂閱方式銷售企業應用軟體，也沒有人透過網路來提供相關軟體。我在1999年聘請了3名程式開發人員、租了一間空套房、買了幾台電腦，還將臥室的衣櫃變成資料中心。我們很快就推出了服務原型，而接下來的幾個月當中，一直都有新進員工、潛在顧客、投資人和記者來一探究竟，並和我們分享他們的見解，協助我們做改善。
10年之後的現在，我們的小公司已經成了大企業；員工人數從當初賦予Salesforce.com生命的少數幾名創始員工，成長到如今的數千名；年營收也逐漸成長到超過10億美元。現在，產業的成長會在未來釋放出什麼樣的創新，讓我們興奮期待，而這也讓大家對未來更感振奮。」
──貝尼奧夫 感謝您對大師輕鬆讀的愛護，並且全力支持您合理地使用我們為您精心編製的內容。希望未來可以提供您更方便更友善的服務。
在當時，企業要花費數十萬美元購買應用軟體，還要花數百萬美元安裝，而且維護起來昂貴又麻煩。我們想要善用網際網路這個嶄新的平台，透過像亞馬遜網路書店一樣使用方便的網站，提供價格低廉的企業應用軟體。我們必須跳脫既有的框架思考，一方面來說，我們將不再走套裝軟體的老路，而一方面來說，當時沒有人以訂閱方式銷售企業應用軟體，也沒有人透過網路來提供相關軟體。我在1999年聘請了3名程式開發人員、租了一間空套房、買了幾台電腦，還將臥室的衣櫃變成資料中心。我們很快就推出了服務原型，而接下來的幾個月當中，一直都有新進員工、潛在顧客、投資人和記者來一探究竟，並和我們分享他們的見解，協助我們做改善。
10年之後的現在，我們的小公司已經成了大企業；員工人數從當初賦予Salesforce.com生命的少數幾名創始員工，成長到如今的數千名；年營收也逐漸成長到超過10億美元。現在，產業的成長會在未來釋放出什麼樣的創新，讓我們興奮期待，而這也讓大家對未來更感振奮。」
──貝尼奧夫 感謝您對大師輕鬆讀的愛護，並且全力支持您合理地使用我們為您精心編製的內容。希望未來可以提供您更方便更友善的服務。
"A little over a decade ago, Clayton M. Christensen wrote a book called The Innovator's Dilemma. It illustrated how a start-up company—by employing innovation that disrupts existing business models—will always beat established big companies. It validated for us what we knew was right: the future wasn't about simply improving on what was already done; it was about being bold enough to make big, sweeping, dramatic changes. With those ideas in mind, I started Salesforce.com with a mission to do enterprise software differently.
At the time, companies were paying hundreds of thousands to buy and millions to install applications that were costly and frustrating to maintain. We wanted to take advantage of a new platform—the Internet—to deliver business applications cheaply through a Website that was as easy to use as Amazon.com. We had to think out of the box. Literally, no more packaged software. And figuratively, as no one then was selling subscriptions for business applications and delivering them over the Web. In 1999, I recruited three developers, rented an empty apartment, brought in a few computers, and turned the bedroom closet into a data center. We soon had a prototype of the service running, and over the next few months a steady stream of new employees, potential users, investors and reporters coming by to see what was happening and share their insights to help us build something better.
Now, ten years later, our small company is a big one. The few initial employees who gave Salesforce.com everything have grown into a few thousand employees. Revenue has escalated to more than $1 billion a year. Now we are excited by how the industry's growth will unleash further innovation. This only makes the future more exciting for everyone."
— Marc Benioff 感謝您對大師輕鬆讀的愛護，並且全力支持您合理地使用我們為您精心編製的內容。希望未來可以提供您更方便更友善的服務。
At the time, companies were paying hundreds of thousands to buy and millions to install applications that were costly and frustrating to maintain. We wanted to take advantage of a new platform—the Internet—to deliver business applications cheaply through a Website that was as easy to use as Amazon.com. We had to think out of the box. Literally, no more packaged software. And figuratively, as no one then was selling subscriptions for business applications and delivering them over the Web. In 1999, I recruited three developers, rented an empty apartment, brought in a few computers, and turned the bedroom closet into a data center. We soon had a prototype of the service running, and over the next few months a steady stream of new employees, potential users, investors and reporters coming by to see what was happening and share their insights to help us build something better.
Now, ten years later, our small company is a big one. The few initial employees who gave Salesforce.com everything have grown into a few thousand employees. Revenue has escalated to more than $1 billion a year. Now we are excited by how the industry's growth will unleash further innovation. This only makes the future more exciting for everyone."
— Marc Benioff 感謝您對大師輕鬆讀的愛護，並且全力支持您合理地使用我們為您精心編製的內容。希望未來可以提供您更方便更友善的服務。
